Prohibits advertising that encourages behavior that is potentially harmful to children.
Definition
Excerpt
Misleading advertising is considered to be that which, being liable to reach children or teenagers, may, even indirectly, threaten their safety or abuse their natural credulity or lack of experience or that which, using children and teenagers in advertising messages, save for the prohibition pursuant to Article 10, paragraph 3 of Law no. 112 of 3 May 2004, takes advantage of the natural feelings of adults towards children.
Related cases
EasyJet was held liable for inadequate travel insurance policy transparency and creating obstacles for refunds during online ticket purchases. Consumers were not given essential information to make an informed choice regarding insurance policies.
Ryanair was held liable for not providing adequate information or giving misleading information to consumers acquiring the insurance policy covering the risk of travel cancellation.
The Italian Competition Authority found that "Edates" made it challenging for consumers to cancel subscriptions, sent frequent payment reminders, and made unauthorized credit card withdrawals, violating consumer rights.
Related deceptive patterns
The user is unknowingly enrolled in a recurring subscription or payment plan without clear disclosure or their explicit consent.
The user finds it easy to sign up or subscribe, but when they want to cancel they find it very hard.