Deceptive Patterns
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Michaels: Unclear cookie toggle

Author
Dark Patterns Tip Line
Date
25 Mar 2021

“This company mentions the shopper has a right to opt out of cookies. The toggle ON by default is not clear whether the person has decided to opt in or opt out of these cookies that collect information. This screenshot was shared publicly on Twitter by @arensb in March 2021.”

Michaels was reported to the Deceptive Design Tip Line over an unclear cookie toggle. According to the report, the company states that the shopper has a right to opt out of cookies, but the toggle is on by default and it is not clear whether this means the person has opted in or opted out of the cookies that collect information.