Deceptive Patterns
‹ All examples jakesweeney.com

Jake Sweeney car dealership: marketing unsubscribe.

Author
cuhpajo
Date
19 Jul 2019
Publisher
Twitter

“Haven’t seen this dark pattern before… Hit unsubscribe from an email, then like most people I almost skipped the “why?” part and almost got resubscribed. Car dealerships are still generally bad marketers.”

Disclaimer: examples in the Hall of Shame are generally drawn from public submissions and cited sources; they have not been independently verified and may contain inaccuracies. They are presented as illustrations of design patterns, not findings of fact, unlawful conduct, or intent.