Deceptive Patterns
‹ All examples IndiGo

IndiGo confuses users to make seat selection purchases through deliberate omission

Author
jagritichandra
Date
26 Oct 2023

“Mystery over @IndiGo ‘s clever seat-purchase ploy unraveled. While the seat selection is not compulsory, following are the ways the airline has tried to benefit from confusing travellers through deliberate omission. I explain below”