Deceptive Patterns
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India released draft Guidelines on Prevention and Regulation of Dark Patterns

Author
Government of India
Date
3 Oct 2023
Focus
Recommended Reading, Law & Policy
Category
Regulator or Lawmaker

The Indian government has issued a draft statement on dark patterns

“Dark patterns” shall mean any practices or deceptive design patterns using UI/UX (user interface/user experience) interactions on any platform; designed to mislead or trick users to do something they originally did not intend or want to do; by subverting or impairing the consumer autonomy, decision making or choice; amounting to misleading advertisement or unfair trade practice or violation of consumer rights; […] No person, including any platform, shall engage in any dark pattern. […] Any person, including any platform, shall be considered to be engaging in a dark pattern if it engages in any practice specified in Annexure 1 of the guidelines.