G2A Shield was catalogued by the UXP2 Lab over the difficulty of unsubscribing. According to the entry, the service attempts every trick in the book to keep the user from unsubscribing, from manipulinks to offering a discount if they stay, with the end result described as a 100-click unsubscribe process.
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G2A Shield: Difficult Unsubscribe.
“Attempts every trick in the book to keep user from unsubscribing, from manipulinks to offering a discount if they stay. End result is a 100-click unsubscribe process.”
Disclaimer: examples in the Hall of Shame are generally drawn from public submissions and cited sources; they have not been independently verified and may contain inaccuracies. They are presented as illustrations of design patterns, not findings of fact, unlawful conduct, or intent.