Delta was catalogued by the UXP2 Lab over the way it presents seat upgrades. According to the entry, Delta makes upgrading to first class or higher look like a mandatory option.
‹ All examples Delta Airlines
Delta: Deceiving Upgrade.
“Delta makes upgrading to first class or higher look like a mandatory option.”
Disclaimer: examples in the Hall of Shame are generally drawn from public submissions and cited sources; they have not been independently verified and may contain inaccuracies. They are presented as illustrations of design patterns, not findings of fact, unlawful conduct, or intent.