Deceptive Patterns
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Citizens Versus the Internet: Confronting Digital Challenges With Cognitive Tools

Author
A. Kozyreva, S. Lewandowsky, R. Hertwig
Date
4 Dec 2019
Publisher
Psychological Science in the Public Interest
Focus
HCI & Psychology
Category
Academic Scholar

A conceptual map of interventions that empower Internet users to gain some control over their digital environments, in part by boosting their information literacy and their cognitive resistance to manipulation is presented, based on insights from psychological science.

The Internet has evolved into a ubiquitous and indispensable digital environment in which people communicate, seek information, and make decisions. Despite offering various benefits, online environments are also replete with smart, highly adaptive choice architectures designed primarily to maximize commercial interests, capture and sustain users’ attention, monetize user data, and predict and influence future behavior. This online landscape holds multiple negative consequences for society, such as a decline in human autonomy, rising incivility in online conversation, the facilitation of political extremism, and the spread of disinformation. Benevolent choice architects working with regulators may curb the worst excesses of manipulative choice architectures, yet the strategic advantages, resources, and data remain with commercial players.