Deceptive Patterns
‹ All examples Boston Globe

Boston Globe: Misleading Subscription Cost.

Author
Gray et al.
Date
24 Apr 2016
Publisher
UXP2 Lab

“On any page, there is a non-removable banner that claims the user can subscribe for only 99 cents per week, but if you follow the process to subscribe, the user finds out that this price only lasts for 4 weeks”

The Boston Globe was catalogued by the UXP2 Lab over a subscription banner. According to the entry, a non-removable banner appears on every page advertising a subscription for only 99 cents per week, but a user who follows the sign-up process discovers that this price lasts for only four weeks.

Disclaimer: examples in the Hall of Shame are generally drawn from public submissions and cited sources; they have not been independently verified and may contain inaccuracies. They are presented as illustrations of design patterns, not findings of fact, unlawful conduct, or intent.