Deceptive Patterns
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AI-driven adaptive website content for digital well-being

Author
Shanaka Niranjan Badde Liyanage Don, Nicholas Hettiarachchige Don, Aku Visuri
Date
7 Oct 2025
Publisher
International Conference on Entertainment and Media in the Ubiquitous Era
Focus
AI & Automation
Category
Academic Scholar

Smart Adaptive Interfaces is presented, a browser-based tool that modifies web content in real-time using Large Language Models (LLMs), which contains three interaction modes, which allow users to suppress, obscure, or highlight web elements based on AI-identified distractions or dark patterns.

Overuse of digital technologies and constant distractions have become critical challenges in today’s technology-driven environments. While Digital Self-Control Tools (DSCTs) aim to address these issues, many rely on static interventions that lack personalization and adaptability. In this work, we present Smart Adaptive Interfaces, a browser-based tool that modifies web content in real-time using Large Language Models (LLMs). The system contains three interaction modes, which allow users to suppress, obscure, or highlight web elements based on AI-identified distractions or dark patterns. We conducted a mixed-methods user study involving 18 participants to evaluate how these adaptive modes influence user experience and perceived control on two researcher-selected and one participant-selected website.